Assessment of Agent Networks in Nepal

The research was undertaken with two key objectives: (1) to identify which businesses are suitable
to be branchless banking agencies and (2) to suggest an appropriate value proposition for each
suitable business identified. The research covered 21 districts in five development regions of Nepal.
During the research, the team covered 346 customers and 114 businesses, using four different
qualitative research tools: focus-group discussions, personal interviews, product attribute ranking
and relative preference ranking.